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Tata Ace
The Tata Ace is a mini truck launched in May 2005 by Tata Motors in India. It is in competition with the prevalent three-wheeled goods carriers from Bajaj Auto, Piaggio, Mahindra and Force Motors.
==History==
In December 2000 Girish Wagh was given a brief by Ravi Kant to create a new very light truck line that would add to Tata's current truck range. It was to be economical and to take on the three-wheeled cargo auto rickshaws in the Indian market. Based on this brief Wagh approached users of three-wheel cargo rickshaws and got their feed back on Tata's future four-wheel cargo vehicle. The feedback indicated the need for an economical vehicle that could take light loads over short distances. Additionally the feedback also revealed that future owners would prefer owning a four-wheeler cargo vehicle for the perceived prestige it would offer over a three-wheeled vehicle.〔
Tata Ace has created a new mini segment in India. Priced between 2.25 to 3.35 lakhs INR, the company aims to convert three-wheeler users to four-wheelers.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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